2023-010 - Brand Strategy review

Niagara College is looking for a creative marketing agency to assess and review the College's current brand strategy as it compares to current creative marketing trends, the College's competition and whether it properly aligns with the College's current corporate identity, goals and vision.  The Supplier will also be asked to provide recommendations on brand and sub-brand recommendations to position the College for the future.

The Supplier will be required to complete the following tasks:
- Review of similar external environments and the College’s internal environment
- Provide recommendations to enhance and update the College’s current branding strategy
- In collaboration with the College, assist in implementing the agreed upon branding strategy changes

Refer to the Draft Agreement and Schedule 1 to the Agreement, Description of Goods and Services for further details on the requirements.

Addenda, if any, will be posted no later than February 3, 2023.

Proponents will find all RFP Documents on Niagara College’s Bonfire (e-bidding) portal, including any Additional Resources such as Addenda and Response to Questions.   

Documents Available: https://niagaracollege.bonfirehub.ca/opportunities/61530